Immersing festival goers into the brightest splashes of technicolor magic, American Eagle personalized Insta moments by matching people with their colored selfie play lands that produced lines around the corner during all festival hours. Evolve was tasked by AE’s agency MKTG to fabricate the 4-container structure with a walk-on roof DJ lounge. Our Production Team built and operated the footprint at Governor’s Ball and Lollapalooza in 2019.